Travel Smarter
Air Canada Digital Boarding Pass
The campaign for Air Canada's digital boarding pass features posters, billboards, and social media posts, all emphasizing the advantages of using a digital pass. With the tagline “Travel Smarter,” the campaign highlights the convenience and efficiency of digital boarding passes, positioning them as the smarter choice for modern travelers. The visuals showcase the seamless experience of digital travel, making it clear that this innovation is designed to make travel easier and more efficient.
Art Direction, Copy & Strategy: Ria Chopra
OOH Posters
OOH Posters
OOH Billboards
OOH Billboards
Instagram Carousel
Instagram Carousel
