Patagonia –Advertising Campaign
Advertising, Art Direction, Marketing, Copywritng, Digital &Print Design | Fall 2022
Tools Used | Adobe InDesign & Adobe Photoshop
I have designed and art directed posters, billboards and videos, promoting Patagonia's Worn Wear series. I wanted to showcase outdoor activities to prove that wearing recycle clothing won't stop the adventure and excitement. I also wanted to show off the beautiful mountains that represent the actual place in South Africa.
